{"id":32685,"date":"2023-11-20T11:32:09","date_gmt":"2023-11-20T10:32:09","guid":{"rendered":"https:\/\/www.smcconsulting.be\/moengage-smc-consulting-accompagner-les-marques-avec-un-engagement-base-sur-les-insights\/"},"modified":"2026-03-06T09:52:21","modified_gmt":"2026-03-06T08:52:21","slug":"moengage-smc-consulting-accompagner-les-marques-avec-un-engagement-base-sur-les-insights","status":"publish","type":"post","link":"https:\/\/www.smcconsulting.be\/fr\/moengage-smc-consulting-accompagner-les-marques-avec-un-engagement-base-sur-les-insights\/","title":{"rendered":"MoEngage  SMC consulting : accompagner les marques avec un engagement bas\u00e9 sur les insights"},"content":{"rendered":"<p><a href=\"https:\/\/www.moengage.com\/\">MoEngage<\/a>, plateforme leader d&#8217;engagement client bas\u00e9 sur les insights, annonce un partenariat strat\u00e9gique avec <a href=\"https:\/\/www.smcconsulting.be\/fr\/\">SMC Consulting<\/a>, cabinet de conseil en cybers\u00e9curit\u00e9 et engagement client. Cette association vise \u00e0 exploiter les forces des deux organisations pour permettre aux marques orient\u00e9es consommateur de r\u00e9pondre aux besoins des clients tout au long de leur cycle d&#8217;achat, de mani\u00e8re hyper-personnalis\u00e9e. <\/p>\n<p>MoEngage collecte des insights pr\u00e9cieux, les traite et fournit une communication pertinente et personnalis\u00e9e \u00e0 chaque client en analysant son comportement et ses interactions.<\/p>\n<p>Fid\u00e8le \u00e0 sa tradition de cr\u00e9ation de valeur, SMC Consulting \u00e9tendra la solution MoEngage \u00e0 ses clients en France, au Royaume-Uni, aux Pays-Bas, en Belgique et au Luxembourg.<\/p>\n<blockquote>\n<p>\u00ab Nous sommes ravis d&#8217;accueillir SMC Consulting dans notre \u00e9cosyst\u00e8me de partenaires en pleine croissance pour soutenir les entreprises orient\u00e9es client et continuer \u00e0 promouvoir l&#8217;importance de l&#8217;engagement client bas\u00e9 sur les insights \u00bb, a d\u00e9clar\u00e9 Sanjay Kupae, responsable des alliances mondiales chez MoEngage. \u00ab Gr\u00e2ce aux capacit\u00e9s suppl\u00e9mentaires de l&#8217;\u00e9quipe SMC Consulting et \u00e0 leur proximit\u00e9 avec le march\u00e9, nous pourrons g\u00e9n\u00e9rer un impact commercial beaucoup plus important pour nos clients en Europe. \u00bb <\/p>\n<\/blockquote>\n<h2 id=\"about-smc-consulting\">\u00c0 propos de SMC consulting<\/h2>\n<p><a href=\"https:\/\/www.smcconsulting.be\/fr\/\" target=\"_blank\" rel=\"noopener\">SMC Consulting<\/a> est sp\u00e9cialis\u00e9 dans la s\u00e9curit\u00e9 de l&#8217;information, la science des donn\u00e9es, l&#8217;analytique et l&#8217;engagement client, avec un accent sur la livraison et la priorit\u00e9 au client. Notre offre vise \u00e0 favoriser le succ\u00e8s de nos clients gr\u00e2ce \u00e0 l&#8217;introduction d&#8217;innovation tout au long de la cha\u00eene \u00e9conomique digitale. Gr\u00e2ce \u00e0 notre connaissance des solutions sp\u00e9cifiques et \u00e0 une exp\u00e9rience consolid\u00e9e, nous fournissons des solutions hautement efficaces aux entreprises de divers secteurs industriels.  <\/p>\n<p>Avec plus de 25 ans d&#8217;exp\u00e9rience, au service de grandes entreprises et 215 clients, nous avons fait nos preuves en mati\u00e8re de performance, de livraison et d&#8217;apport de satisfaction et d&#8217;efficacit\u00e9 \u00e0 nos clients.<\/p>\n<h2 id=\"about-moengage\">\u00c0 propos de MoEngage<\/h2>\n<p><a href=\"http:\/\/www.moengage.com\/\" target=\"_blank\" rel=\"noopener\">MoEngage<\/a> est une plateforme d&#8217;engagement client bas\u00e9e sur les insights, con\u00e7ue pour les sp\u00e9cialistes du marketing et les responsables produits centr\u00e9s sur le client. MoEngage permet une hyper-personnalisation \u00e0 grande \u00e9chelle sur plusieurs canaux comme les notifications push mobiles, l&#8217;e-mail, l&#8217;in-app, les notifications web push, les messages sur site et les SMS. Plus de 1 000 marques dans 35 pays utilisent MoEngage pour envoyer 50 milliards de messages \u00e0 500 millions de consommateurs chaque mois.  <\/p>\n<p>MoEngage est \u00e9galement reconnu comme Leader dans le Magic Quadrant 2020 de Gartner pour les plateformes de marketing mobile, Strong Performer dans la Forrester Wave 2020 pour l&#8217;automatisation de l&#8217;engagement mobile, et Leader dans les rapports Grid\u00ae G2 de l&#8217;automne 2020 pour ses solutions. MoEngage figure \u00e9galement dans le Top 50 des meilleurs produits marketing au monde selon G2 pour 2021. <\/p>\n\n<ul class=\"wp-block-yoast-seo-related-links\"><li><a href=\"https:\/\/tide-directory-122.coco.cloud\/moengage-smc-consulting-partnership\/\">MoEngage  SMC consulting : dynamiser les marques avec un engagement bas\u00e9 sur les insights<\/a><\/li><li><a href=\"https:\/\/tide-directory-122.coco.cloud\/moengage\/\">MoEngage<\/a><\/li><li><a href=\"https:\/\/www.smcconsulting.be\/fr\/produits\/\">Produits<\/a><\/li><li><a href=\"https:\/\/www.smcconsulting.be\/fr\/gestion-des-flux-de-travail\/\">monday.com  SMC Consulting : Solutions de flux de travail en France  Benelux<\/a><\/li><li><a href=\"https:\/\/www.smcconsulting.be\/fr\/blog\/\">Blog<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>MoEngage, plateforme leader d&#8217;engagement client bas\u00e9 sur les insights, annonce un partenariat strat\u00e9gique avec SMC Consulting, cabinet de conseil en cybers\u00e9curit\u00e9 et engagement client. Cette association vise \u00e0 exploiter les forces des deux organisations pour permettre aux marques orient\u00e9es consommateur de r\u00e9pondre aux besoins des clients tout au long de leur cycle d&#8217;achat, de mani\u00e8re&hellip;<\/p>\n","protected":false},"author":2,"featured_media":32707,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[210],"tags":[],"class_list":["post-32685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-transformation-digitale","category-210","description-off"],"_wp_attached_file":null,"_wp_attachment_metadata":null,"_wp_attachment_image_alt":null,"tiny_compress_images":null,"image_optimizer_metadata":null,"_elementor_inline_svg":null,"_elementor_source_image_hash":null,"_wp_attachment_backup_sizes":null,"_elementor_is_screenshot":null,"_source_url":null,"_customize_restore_dismissed":null,"_elementor_source":null,"_elementor_screenshot":null,"_elementor_location":null,"_elementor_priority":null,"_elementor_code":null,"_elementor_extra_options":null,"_menu_item_type":null,"_menu_item_menu_item_parent":null,"_menu_item_object_id":null,"_menu_item_object":null,"_menu_item_target":null,"_menu_item_classes":null,"_menu_item_xfn":null,"_menu_item_url":null,"_yoast_wpseo_meta-robots-noindex":null,"_yoast_wpseo_meta-robots-nofollow":null,"_yoast_wpseo_is_cornerstone":null,"_yoast_wpseo_schema_page_type":null,"_yoast_wpseo_schema_article_type":null,"_yoast_wpseo_twitter-image":null,"_yoast_wpseo_twitter-image-id":null,"_oembed_4e40b8f795b4bd64c1711346bd5a6cd2":null,"popup_title":null,"enabled":null,"popup_settings":null,"data_version":null,"popup_open_count":null,"popup_conversion_count":null,"popup_open_count_total":null,"popup_last_opened":null,"_pum_built_in":null,"_pum_default_theme":null,"popup_theme_data_version":null,"popup_theme_settings":null,"_yoast_wpseo_primary_category":165,"_wpb_vc_js_status":null,"_dt_sidebar_position":null,"_dt_sidebar_widgetarea_id":null,"_dt_sidebar_hide_on_mobile":null,"_dt_footer_show":null,"_dt_footer_widgetarea_id":null,"_dt_footer_hide_on_mobile":null,"_dt_header_title":null,"_dt_header_background":null,"_dt_header_background_below_slideshow":null,"_dt_header_transparent_bg_color":null,"_dt_header_transparent_bg_opacity":null,"_dt_header_transparent_bg_color_scheme":null,"_dt_post_options_back_button":null,"_dt_post_options_hide_thumbnail":null,"_dt_post_options_related_mode":null,"_dt_post_options_preview":null,"_dt_post_options_related_categories":null,"_dt_header_disabled_background":null,"_dt_header_disabled_transparent_bg_color":null,"_dt_header_disabled_transparent_bg_opacity":null,"_dt_header_disabled_transparent_bg_color_scheme":null,"_dt_header_transparent_top_bar_bg_color":null,"_dt_header_transparent_top_bar_bg_opacity":null,"_dt_header_disabled_transparent_top_bar_bg_color":null,"_dt_header_disabled_transparent_top_bar_bg_opacity":null,"_dt_page_overrides_top_margin":null,"_dt_page_overrides_bottom_margin":null,"_dt_page_overrides_right_margin":null,"_dt_page_overrides_left_margin":null,"_dt_mobile_page_padding_top":null,"_dt_mobile_page_padding_right":null,"_dt_mobile_page_padding_bottom":null,"_dt_mobile_page_padding_left":null,"inline_featured_image":null,"_dt_microsite_primary_menu":null,"_dt_microsite_split_left_menu":null,"_dt_microsite_split_right_menu":null,"_dt_microsite_mobile_menu":null,"the7_shortcodes_dynamic_css":null,"_oembed_53fe0466b99fb8c537a3e7675fff29b1":null,"_wpb_shortcodes_custom_css":null,"_wpb_shortcodes_custom_css_updated":null,"_oembed_962f49c37c23c82cc3e7792d0a2c55ff":null,"_oembed_time_962f49c37c23c82cc3e7792d0a2c55ff":null,"_oembed_0adc3375c397b53b4ef1adf0b6350f14":null,"_oembed_time_0adc3375c397b53b4ef1adf0b6350f14":null,"_yoast_wpseo_opengraph-image":null,"_yoast_wpseo_opengraph-image-id":null,"tpg-post-view-count":null,"_wp_desired_post_slug":null,"Freshservice Support : Optimisez votre ITSM %%page%% %%sep%% %%sitename%%":null,"Freshservice Support":null,"D\u00e9couvrez Freshservice, solution int\u00e9gr\u00e9e pour un support ITSM efficace. Essayez-le et am\u00e9liorez vos services IT d\u00e8s maintenant !":null,"_wp_old_slug":null,"_edit_lock":null,"_eael_post_view_count":"819","_wp_trash_meta_status":null,"_wp_trash_meta_time":null,"_elementor_template_type":"wp-post","_elementor_edit_mode":"","_elementor_version":"3.18.3","_elementor_pro_version":null,"_wp_page_template":"default","_elementor_page_settings":"","_elementor_data":"[{\"id\":\"9cf80e3\",\"elType\":\"container\",\"settings\":{\"flex_direction\":\"column\",\"padding\":{\"unit\":\"px\",\"top\":\"0\",\"right\":\"0\",\"bottom\":\"0\",\"left\":\"0\",\"isLinked\":true}},\"elements\":[{\"id\":\"c34ffca\",\"elType\":\"widget\",\"settings\":{\"editor\":\"<p><a href=\\\"https:\\\/\\\/www.moengage.com\\\/\\\">MoEngage<\\\/a>, a leading Insights-led Customer Engagement platform, has announced a strategic partnership with\\u00a0<a href=\\\"https:\\\/\\\/www.smcconsulting.be\\\/\\\">SMC Consulting<\\\/a>, a Cyber Security and Customer Engagement consulting firm. This association aims towards leveraging the strengths of both the organisations and making it possible for consumer-oriented brands to address customers\\u2019 needs throughout their purchase lifecycle, in a hyper-personalised manner.<\\\/p><p>MoEngage collects valuable insights, processes them, and provides relevant and customised communication to every customer by analysing behaviour and interactions.<\\\/p><p>Loyal to its tradition of providing value, SMC Consulting will be extending MoEngage\\u2019s solution to its customers in France, the United Kingdom, the Netherlands, Belgium, and Luxembourg.<\\\/p><blockquote class=\\\"nitro-offscreen\\\"><p>\\u201cWe\\u2019re excited to add SMC Consulting into our ever-growing partner ecosystem to support customer-oriented companies and further advocate the importance of insights-led customer engagement,\\u201d said Sanjay Kupae, Head of Global Alliances at MoEngage. \\u201cWith the added capabilities of the SMC Consulting team and their close-to-market location, we will be able to drive far more business impact for our clients in Europe.\\u201d<\\\/p><\\\/blockquote><h2 id=\\\"about-smc-consulting\\\" class=\\\"nitro-offscreen\\\">About SMC Consulting<\\\/h2><p class=\\\"nitro-offscreen\\\"><a href=\\\"https:\\\/\\\/www.smcconsulting.be\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">SMC Consulting<\\\/a>\\u00a0specialises in Information Security, Data Science, Analytics, and Customer Engagement, with a focus on delivery and on putting the customer first. Our offer is aimed at fostering the success of our customers through the introduction of innovation along the whole economic digital chain. Given our knowledge of specific solutions and thanks to a consolidated experience, we provide highly effective solutions to companies in various industrial sectors.<\\\/p><p class=\\\"nitro-offscreen\\\">With over 25 years of experience, servicing large enterprises and 215 clients we have a proven track record in performance, delivery, and providing happiness and efficiency to our customers.<\\\/p><h2 id=\\\"about-moengage\\\" class=\\\"nitro-offscreen\\\">About MoEngage<\\\/h2><p class=\\\"nitro-offscreen\\\"><a href=\\\"http:\\\/\\\/www.moengage.com\\\/\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">MoEngage<\\\/a>\\u00a0is an insights-led customer engagement platform built for customer-obsessed marketers and product owners. MoEngage enables hyper-personalisation at scale across multiple channels like mobile push, email, in-app, web push, on-site messages, and SMS. More than 1,000+ brands across 35 countries use MoEngage to send 50 billion messages to 500 million consumers every month.<\\\/p><p class=\\\"nitro-offscreen\\\">MoEngage is also recognised as a Leader in the 2020\\u00a0Gartner\\u00a0Magic Quadrant for Mobile Marketing Platforms, a Strong Performer in the 2020\\u00a0Forrester\\u00a0Wave for Mobile Engagement Automation, and a Leader in\\u00a0G2\\u00a0for Fall 2020 Grid\\u00ae Reports for its solutions. MoEngage is also listed in G2\\u2019s\\u00a0Top 50\\u00a0Best Marketing Products in the world for 2021.<\\\/p>\",\"display_condition_list\":[{\"display_condition_login_status\":\"subscriber\",\"_id\":\"81259f0\"}]},\"elements\":[],\"widgetType\":\"text-editor\"}],\"isInner\":false}]","_yoast_wpseo_title":"MoEngage et SMC s'associent | En savoir plus","_elementor_css":null,"_elementor_conditions":null,"_elementor_controls_usage":null,"_eael_custom_js":null,"_elementor_screenshot_failed":null,"_elementor_page_assets":null,"_edit_last":null,"_eael_widget_elements":null,"_oembed_e2a5f6d3f5cedf610883f8715c2a5f29":null,"_oembed_0f7773ae3b3288e1727618eecd485b3d":null,"_oembed_time_0f7773ae3b3288e1727618eecd485b3d":null,"_heateor_sss_meta":null,"_wp_old_date":null,"_yoast_wpseo_estimated-reading-time-minutes":null,"_yoast_wpseo_wordproof_timestamp":null,"_yoast_indexnow_last_ping":null,"_yoast_wpseo_focuskw":"Moengage","_yoast_wpseo_metadesc":"MoEngage, plateforme leader d'engagement client bas\u00e9 sur les insights, annonce un partenariat strat\u00e9gique avec SMC Consulting !","_yoast_wpseo_linkdex":null,"_yoast_wpseo_focuskeywords":"","_yoast_wpseo_keywordsynonyms":null,"_aioseo_title":null,"_aioseo_description":null,"_aioseo_keywords":null,"_aioseo_og_title":null,"_aioseo_og_description":null,"_aioseo_og_article_section":null,"_aioseo_og_article_tags":null,"_aioseo_twitter_title":null,"_aioseo_twitter_description":null,"_yoast_wpseo_content_score":null,"_thumbnail_id":"32707","_yoast_wpseo_canonical":null,"_eb_reusable_block_ids":[],"_yoast_post_redirect_info":null,"_yoast_wpseo_opengraph-description":null,"_yoast_wpseo_twitter-description":null,"_yoast_wpseo_opengraph-title":null,"_eb_attr":null,"footnotes":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>MoEngage et SMC s&#039;associent | En savoir plus<\/title>\n<meta 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